We've been extremely fortunate to have worked in a variety of businesses and industries. Thankfully, we've had the opportunity to discover and implement many successful business strategies and technologies along the way.
When we sense a recurring theme, we usually post our thoughts on Steer the Ship. We've also included links to selected articles below. For more information, please feel free to contact us.
Use a Small-Team Approach for Creating Change and Developing New Business
Reach for the Stars, but Stand on the Shoulders of Your Existing Business
Go for the Tipping Point to Capitalize on Your First-Mover Advantage
Focus on a Single Objective to Get the Machine Running Smoothly
Don't Let a Table of Numbers Table Your Sale
Master the Art of the Pilot to Increase Sales
Introduce Disruptive Technologies with a Big Dose of Change Therapy
Build Partnerships on the Right Foundations
Don't Expect Partners to Sell Your Product
Let Strategic Selling Consume Your Time
Leverage Your Story to Propel Your Business Forward
Be Prepared to Walk through Open Doors
Share Your Business Plan Internally to Get Your Team on Board
Provide a Cover for Your Plan—Look at How Other Companies Have Succeeded
The Influx of Too Much Money Can Be Bad for Your Business
Add the Right Service Component to Your Product and Watch Sales Grow
Diversify Your Business Only When You Can Afford to Diversify Your Attention
Covet Revenue over Investment Funding
Stick with One Story for Your Business
Focus on Customer Expectations to Ensure Success
Make Customers Part of Your Team and Feel the Love
Don't Let Sound Bites Obscure Meaningful Communications in Your Company
Foster Intense Loyalty in Your Organization, but Don't Lose Sight of Performance
Look Beyond Your Comfort Zone for Unbiased Opinions
Succeed by Infusing Entrepreneurial Spirit into Your Organization
Create a Sense of Urgency to Drive Your Company Forward
Use Structure Sparingly in a Small Company
Make Sure Your Virtual Company is Real to Your Team
Don't Hire a Savior Unless You're Ready to be Saved
When Developing New Products, Sell First—then Build
Turn Custom Services into Products and Boost Your Bottom Line
Capture the Attention of Key Decision Makers with a New Twist on Your Products
Keep Your Product Group Sales-Driven, Not Request-Driven
Use Proven Proposal Writing Techniques to Produce a Sales-Driven Website